Asahi Discover Tokyo On Premise

The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia

brand activation, on-premise marketing

'Discover Tokyo' collaboration with Asahi saw venues across the country enhanced by modern interpretations of traditional Japanese architecture to celebrate the 2021 Summer Olympics. Red highlights in the form of illumination served as wayfinding tools juxtaposed against natural materials and translucent screens reminiscent of Noren; traditional Japanese fabric dividers. The Boundary Hotel photos by Markus Ravik Warradale Hotel photos by Josh Geelen

Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia
Asahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, AustraliaAsahi Discover Tokyo On Premise - brand activation, on-premise marketing - The Boundary Hotel, Melbourne and Warradale Hotel, Adelaide, Australia

We acknowledge the traditional owners and custodians of the land where we work, the Wurundjeri people of the Kulin Nation. We pay our deepest respects to elders past and present, guarding and bestowing their traditional knowledge, history and culture.

+61 3 9091 4577
cocoon@mothdesign.com.au
Brunswick East
Melbourne, VIC AUS