Peroni Brand Update Launch

Barangaroo House, Sydney, Australia

brand activation, event management and production, fabrication

Premium Italian beer brand Peroni updated its brand. To celebrate Moth were engaged to design and produce a bar takeover and rooftop party for a crowd of celebrities and influencers. Peroni partnered with Australian cult fashion label, Double Rainbouu who created a custom print and t-shirt for the launch. Moth integrated Double Rainbouu’s feature print onto the existing interiors and layered the print into the uniform and soft furnishings. The Peroni dry bar and food stations with terrazzo countertops were all custom designed and fabricated by Moth. Peroni blue feature lighting and floral completed the celebrations. Photography by Hatrik

Peroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, AustraliaPeroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, Australia
Peroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, AustraliaPeroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, Australia
Peroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, AustraliaPeroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, Australia
Peroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, AustraliaPeroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, Australia
Peroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, AustraliaPeroni Brand Update Launch - brand activation, event management and production, fabrication - Barangaroo House, Sydney, Australia

We acknowledge the traditional owners and custodians of the land where we work, the Wurundjeri people of the Kulin Nation. We pay our deepest respects to elders past and present, guarding and bestowing their traditional knowledge, history and culture.

+61 3 9091 4577
cocoon@mothdesign.com.au
Brunswick East
Melbourne, VIC AUS